home/insights
Brain food.
Practical, no-fluff guides on growth, tech and automation. Written by the people who do the work, with the occasional joke.
One email a month. Unsubscribe anytime. See our privacy policy.
Buy, Bend Or Build? The €26,000 Question Most Companies Get Wrong
"Don't build what you can buy" is good advice — until your team spends 500 hours a year gluing tools together. How to decide between buying, bending and building, with the maths.
We Fired WordPress: 56 Requests Became 15 (Here's Exactly How)
Our old homepage talked to 14 companies before you'd read a word. We rebuilt it on the edge — here are the before-and-after numbers, what it saves, and when WordPress still wins.
The 2-Hour Exercise That Finds Your Most Profitable Automations
Your team's wish list and its weekly to-do list point to very different automations. One of them is where the money is. A simple scoring method, a worked example and the maths.
6 Steps To A Digital Transformation That Sticks (Most Skip Step 1)
Digital transformation projects rarely fail because of technology. They fail for boring reasons — fuzzy goals, too much at once, nobody in charge. The six-step sequence that avoids all three.
0 results. Try “automation” or “software”.
// Q4 2026 intake · 3 spots left
Reading is nice. Results are nicer.
Apply in 2 minutes. If we’re a fit, you get a free strategy session with three concrete wins for your business. If not, we’ll tell you who is.
* 100% legal. Pinky promise.